Joe's (formerly Joe Daflo's) Ryde

Joe's, Ryde

Known for many years as "Joe Daflo's", the Ryde branch of Joe's was for a long time one of Matt & Cat's all-time favourite eateries on the Island. Another branch offering a comparable experience exists in Newport. This review is about the Ryde branch.

Apart from the commendable free WiFi node, still called "Joe Daflo's", the name of the establishment is exclusively Joe's. Confusingly, there is a very similar restaurant called Joe Daflo's in Southampton, but that is no longer linked to the two on the Isle of Wight, and your reviewers have never been there. Got that?

Joe's has been on Matt and Cat's list for so long, they've written two reviews about it - and one of them has been edited a few times. So below you'll find the original 2006 review, and a more recent 2008 assessment.

Now, onto the food!

Review continues:

2008 review:
A long time ago, Joe's was undoubtedly the coolest place in Ryde, arguably the Island. Fickle fashion moved on, things changed, Joe's star waned. But now, it looks like it's on the way back.

Caesar salad

Although the décor has hardly changed in five years - and is showing its age - Joe's still has a stylish atmosphere, and now the smoking ban has worked its magic, it's at last an atmosphere one can breathe. The new menu is much shorter than the original epic version, and although the main meals look startlingly expensive, a visit to the well-populated specials board reveals a wide range of more reasonably-priced and tempting main courses. In fact, with drinks and coffee, Matt and Cat paid only just over £11 each for a corking good feed - good value indeed.

So, Joe's is back. Great service, good food, and very reasonable prices. Recommended.

Matt and Cat sat at their favourite window table, watching Ryde go by. A little scenario played itself out across the street - a crazy guy waved his can of Tennent's and jabbered on at passers-by. Before long, a neatly dressed chap who obviously knew the drunk turned up, calmed him with gentle remonstrations, and the two walked off quietly arm in arm. Perhaps it was a metaphor: Matt and Cat, safe indoors, felt as if Joe's was an old friend who'd returned after a long and worrying absence.

Cat's Caesar salad was a mighty portion, with mountains of chicken, ham and the occasional salty anchovy nestling in generously-dressed leaves. She happily crunched her way through, as Matt wrestled with an attractive side-salad served alongside his beer-battered haddock and chips. For some reason the salad was served vertically - in a narrow, tall pot. It looked spectacular, but offered an interesting challenge to the diner. Perhaps even more challenging was the curious aroma that arose from the battered fish. Matt quizzed Cat about her chicken - was it smoked? No, it was not. Was her crunchy Parma ham smoked? No more than normal. Could it possibly be the haddock, then? And so it transpired: the haddock was smoked. Not overpoweringly so, but enough to permeate the whole dish.

Smoked haddock and chips - yes, that's right, smoked.

Whilst Matt's got no objection to aspirant Heston Blumenthals meddling with classic dishes, he'd always prefer some warning of this to allow an informed choice on his part. The specials board made no mention of the haddock being smoked, and frankly, it was an experiment that Matt might have chosen to forgo had he known. He checked with the very helpful waiter, who confirmed that yes, this was smoked haddock and it was meant to be like that. Still, never one to let gastronomic prudery stand in the way of a meal, Matt tucked in and enjoyed the meal for what it was. It was actually pretty good, once Matt had got over his indignation.

So, Joe's is back. Great service, good food, and very reasonable prices. Recommended.

2006 review (parts first published 2005):
Joe's days as the Island's cutting-edge eaterie may now be over, with several other strong contenders for that crown having arrived. But Joe's is still worth a visit, and here's why.

Joe's has been through many incarnations, but always manages to produce decent food in a very stylish atmosphere - so much so that some visitors taken to it once said, cautiously, "It's not really like the rest of the Isle of Wight, is it?". They may have had a point. There's no hint of rustic charm or seaside tack here. The bar has a continental feel, with lots of interesting architectural features very well exploited.

The downsides are that it's usually busy - although not as much as it once was - and that the patrons at the bar smoke as though they were going to ban it soon. A table in the non-smoking area highly desirable if you're going to eat a meal and don't want to spark up.

Food comes from a decent menu full of interesting surprises. It's not cheap, but it doesn't taste cheap either. Vaguely Italian by tendency, with plenty of pasta and salad options, there is no pizza on offer nor do the waiting staff dance about with oversized pepper-grinders. Joe's is far more sophisticated than that. Reasonably-sized portions come looking lovely, and for the more delicate appetite the 'deli size' is a little cheaper, and doesn't require the humiliation of asking for a child's portion - all the more necessary as no children are allowed in the place at all.

Joe's days as the Island's cutting-edge eaterie may now be over.

Being a café bar it also does some great drinks, cocktails, the usual coffees, and various specialities like Matt's favourite Joe's Lemonade, all made under your own eyes with panache and lots of stainless steel, glass and clanking of machinery.

Things may have moved on since the days when Joe's was a must-visit phenomenon for eating out. The prices are higher, and the menu is less interesting. But for old time's sake Matt and Cat still enjoy a predictably pleasant slap-up feed at Joe's; which can still be called one of the better places to eat on the Island.

Visit the website: http://www.massivepub.com/venue.asp?venueid=69

PermalinkPublished: 2nd April 2008
3224 views
Categories: We like, Restaurants, Cafes, Kid-free, Ryde

16 comments

Comment from: Madeline
Fabulous mussels. I'm told they come from Ireland. They are absolutely delicious and served with a great hunk of bread for mopping up the gorgeous sauce as well. Yum! They've also simplified the menu a bit since the new management took over. Still good but you don't spend so much time having to decide what you want.
08/05/06 @ 12:08
Comment from: Matt [Member] Email · http://mattandcat.co.uk
We were so inspired by your comment that we went there last night to give it another go. It's possible that we do view Joe's with rose-tinted spectacles, as it certainly used to be the best place bar none. However it was very good as ever. Our first experience with the new menu - very nice - and the new prices - phew! I think we were spoiled before. Still, you can always rely on them for a good feed, and we were not disappointed.
09/05/06 @ 23:57
Comment from: Ian
I've eaten at Joe's several times over the past three years or so, and it has to be said that there's been a strong decline here in the past few months. It seems like they're concentrating more on servicing an increasingly noisy bar clientele at the expense of the sit-down diners, and attention to detail in the cooking is really falling away. Case in point: on my last (final?) visit, drinks orders were completely forgotten, food took over an hour to arrive (and not on a packed night), and what was usually a flavoursome dish that we'd had before was bland and not even hot. To the credit of the fantastic waitress who came to sort out our problems, we were not charged at all for the meal; but that doesn't really excuse the bad service. Such a shame, as this has been the venue for some great nights out in the past, but it's now somewhere I'd only book if I specifically wanted a more boozy, party atmosphere than a classy, civilised meal.

If anybody can update this space with better news on Joe's, I'd love to hear that they're back to their "fighting weight", but as things stand I think I'll be going to other places like Burr's or Lugley's if I'm looking for reliably good food in Newport, or to Liberty's if in Ryde.
30/05/06 @ 17:49
Comment from: Shop Owner
I have to say that Joe's has seriously gone downhill. It used to be the only place to go if you were in Union Street now I wouldn't even think of going there. My customers would always be off to Joe's for coffee after coming to me now the only place I ever hear them mention is Liberty's.

It's a shame as it was once very nice. Bring back Ian I say!!!
09/08/06 @ 07:07
Comment from: dorothy thompson Email
Just browsing, if it is true that its a kids free restaurant, my only comment would be, get real, get into the 21st century, pretend you are continental or French even, kids or children are the next generation who at the very least will pay your pensions so you should treat them appropriately.

My family and I are looking to spend Christmas 2007 on the island, we shall avoid your restaurant.
13/02/07 @ 11:54
Comment from: Frequent IOW visitor Email
We visited Joe's with a large group on Sat and the food was incredibly disappointing (and not particularly cheap). All of the dishes were frankly below average. The Pasta dishes were OK at best, but one dish was minus a key ingredient (pinenuts) and when asked for we were forgotten! The duck, chicken & steak dishes were not cooked well. They should get Gordon Ramsey in, he'd have a field day, but might help to deliver some serious competition for Liberty's (haven't been to Smithfield so can't comment).
13/02/07 @ 13:26
Comment from: Two Veggies Email
Strangely for a Wednesday eve Joe's looked bustling and effervescent. Does it have anything to do with Wethers having a refurb we wonder???

We selected a table in the no smoking area. The ceiling fan nudged the smoke through but not enough to make us want to move.

Oooooooooh £4.70 for a 250ml glass of shiraz cabernet seemed a bit pricey. But the smooth tasting glug was a pleasure to absorb.

I ordered the reasonably priced (under £6.00)roasted med veg panini and J ordered the nutty burger! A quick turnaround in the kitchen meant our food tabled in 15 mins. The rustic bread was tremendously moreish and both fillings adequate and scrummy. We argued a bit over the skinny fries, J got more than me but I was then allowed to pinch a few. Glad to see that the tomato ketchup was Heinz but unusally it was warm? A sign of a busy night maybe?

Salad was the usual crunch and tomato with a smattering of red onion and a nice runny French dressing stuff.

All in all we had a good night and would consider a visit to this noshery again

15/03/07 @ 09:55
Comment from: Unimpressed Guest Email
How disappointing.... service without a smile! - still reliable and dependable food and not bad coffee.
01/04/07 @ 00:29
Comment from: TeeCee Email
Unlike Dorothy Thompson's comments above, we first started going to Joe's 8 years ago precisely because under 18's were not allowed. We'd had our kids and wanted to experience a kid free zone. We have patronised both the Ryde and Newport establishments frequently since that time for evenings out, Saturday lunch and in particular Sunday Brunch which has always been our particular favourite. Ryde, for us, always had the edge over Newport.

We have recommended Joe's to family and friends and always taken our Island visitors there. (We have also sampled just about everything on the menu). But unfortunately not any more.

What are they doing to the place(s)? As daft as it sounds we have always loved the big round tables at Joe's; perfect for spreading out the newspapers on a Sunday morning and for cosy conversations on an evening. But now they're putting square tables in there; why?

Our last visit to Ryde in April 07 was for Sunday brunch. Extraordinarily disappointed in the quality of the food and the service; there appeared to be only one waitress working.

Dare I say that the quality of staff has deteriorated these last couple of years. The staff at both restaurants were always dressed immaculately and very attentive; nothing was too much trouble for them and they always served you with a smile. But not any more. The smart attire appears to have disappeared altogether and the staff morale is obviously low.

A couple of weeks after this visit we decided to give the Newport branch another go (Apr 07). There was a different feel to the place; they too now had square tables in places; the art being displayed was just totally out of kilter with the whole place and menus were so tatty that they were falling apart. We had coffee and left to go to OLIVOS round the corner WHICH IS FANTASTIC!

I went to Joe's in Newport with my son, who hasn't been for a while, on 5 May, and he too was bitterly disappointed with the standard of food. I had a ham sandwich on granary - the granary was superb but the ham was just cheap sliced stuff, not the gammon ham of old. My son had his absolute favourite at lunchtime - steak on ciabatta. The steak was tough and tasteless.

My overriding impression of Joe's now is that the owners are just out to make a fast buck; the prices have hiked noticeably. They no longer seem to care about their customers, the quality of food they serve of the staff they employ.

One positive about Joe's has always been that they serve Deli portions at any time of day/night. OLIVOS take note! LIBERTY's have also followed suit.

We couldn't face going back today (7 May) so we went to LIBERTY's in Ryde instead; our first visit. We were rather impressed and will be giving this place further scrutiny.
07/05/07 @ 20:47
Comment from: Mary
Having read the some of the above comments I find it hard to beleive we are discussing the same place! I have been frequenting Joes in Ryde for the past 5 years and have not once had dissapointing service, the waitresses and bar staff are always friendly, warm and welcome you whether you are alone or with friends. The food only once has been dissapointing, but the problem was quickly rectified by management who came to us as soon as the gripe was passed on. Lately the food has improved greatly and I would urge people who have given it a miss for some time to try it once more. Liberty's may have the edge at the moment, but I feel sure Joes are on their heels. They just cant acheive the same atmosphere!
06/06/07 @ 12:53
Comment from: Sammy Email
I also sadly have found Joes to have gone down hill in reasent months, its such a shame as i use to eat there most weeks for lunch but the last time i went was end of april and i wont be bothering again, the staff are friendly enough but the food is not a patch on what it use to be, only upside is that the newport one is even worse!
19/06/07 @ 16:50
Comment from: Mat Walker Email
Indeed it has gone very downhill! Had lunch here today as it has always been a safe reliable place where the food was always good and service professional. Not now though :-(

The food was dreadful! Same sort of menu but whoever was cooking simply didnt know the basics (IE. Salad had been left in the warm somewhere so was all wilted and no longer crunchy!). And on the menu was highlighted 'IOW Ice Cream' - one taste and I knew it was not Mingella's or 'Calbourne Classic' so I asked. To begin with they said it was IOW Ice Cream but wouldnt say where from. Finally they admitted it was mainland stuff (Hmm, Tesco more like!) and hadn't updated the menu's.

Ho hum, Joe Dafloe's in Ryde is off our (very small!!!) list of decent eateries :-)

Mat and Pamela
12/07/07 @ 15:39
Comment from: Peter.Mason Email
I'm afraid I'm with the nay-sayers: Joe's almost ruined my fortieth birthday. We'd had a very nice, slightly amateurish but filling and good humoured meal there on a Sunday night a month or so before and thought it would be able to manage again. Instead we were "served" by a rude teenager who just wanted to get back to gossiping with the under-age drinkers at the next table. Hardly any of the vegetarian options were available and the brat gave the news without apology or explanation.

I'd already queued at the bar to order an overpriced bottle of wine which turned out to be at least a year past its best and there was no way to back out. Only my partner's good humour and several drinks in the Castle saved the night.

With Liberty's just down the road, I see no reason to endure Joe's. If you can't get a table at Liberty's the Wetherspoons is preferable to Joe's. Leave this place to the kiddies and addled old hippies.
11/12/07 @ 11:43
Comment from: Tom James Email
If you ever have loved joes and maybe fallen out of that love - give it another try.
Joe's is alive again!!!!!!!!!! I too saw the change Joe's had taken over the last year or so, so i was abit worried when a friend had booked a table there last week for 10 of us.........what a result!!!!!! Lovely service, very keen to help - beautiful fantastic food you can taste real quality.They had gone to a lot of trouble for us. Now why does it beat Libertys, smithfields etc - because it has ATMOSPHERE!! Laughing, joking, chatting, staff who actually seem to like each other. We had a brilliant evening, tipped well (which the waitresses thanked us for - not the norm these days)! I was so impressed i aproached the manageress (susie) and asked why it seemed so different. She told me that they had had problems with kitchen staff and shortages with staff all together, but that now they had a fantastic new head chef who they've invested a lot of money in and staff who enjoy serving up his food. I told her i will be back more often. All i can say is that if you ever have loved joes and maybe fallen out of that love - give it another try, i think you might be pleasently surprised!!
28/03/08 @ 12:28
Comment from: Graeme
I've taken clients to Joe's over the past year - just to discuss business oveer a coffee and had great service. Different story when I took my wife there for an anniversary lunch. We sat and waited for some one to come over and take our drinks order for 10 minutes, then some people sat on a table behind us, had their drinks order taken, delivered and then after time to consider the menu before they had their food order taken. We still didnt catch the waiter's eye or ears and after 20 minutes left, much to the surprise of the waiter who had ignored us all that time - and it wasnt even busy! We went to liberty's, who were much busier but gave better service. Nice one joe's thanks for spoiling my treat.
08/12/08 @ 17:10
Comment from: Rosie
The boyfriend and I have been loyal customers of Joe's for over 12 years now, in recent years going at least twice a week. We agree with your findings about the food - consistently very good again since the new chef settled in, and excellent value for money.

Unfortunately a few recent changes have not been to our liking...

Changing the brand of earl grey tea from Twinings to Liptons
Stopping stocking draft San Miguel, and not replacing it with any other brand
Stopping stocking skimmed milk - no more skinny lattes or hot chocolates

but the crunch has really come since the weather turned cold this winter...

It's freezing in there! The radiators are rarely hot and the door at the bottom of the stairs behind the kitchen now seems to be permanently open which provides an icy draught through the bar area. We've been grimly sticking it out in coats and scarves, as have the many fewer other customers that brave the cold, to hastily down one of the dwindling selection of hot drinks and a beer before they freeze over (maybe skimmed milk has a higher freezing point leading to complaints about icicles?!).

...not being people that do well in the cold, and unable to get any drinks of choice, we've been forced to abandon Joe's until the place thaws out in the spring. Maybe they'll have been taken over again by then and have some more sensible policies in place (fingers crossed the kitchen will still be producing some excellent food then!)
05/01/09 @ 14:17

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